In 2021 alone, there were 1.21 billion monthly active users on Meta’s Instagram platform. That makes up over 28% of the world’s internet users. As of January 2022, there were over 1 billion monthly active users on TikTok. …

42.6% of all live streams broadcast in the United States are viewed on Facebook Live. More to the point, more viewers between the ages of 25 and 44 watch livestreams on Facebook Live than on any other social media platform (move over YouTube, Instagram, and, yes, you too TikTok). But…

While Instagram has been reluctant to share overarching statistics about Reels — its answer to TikTok — brands have been achieving impressive results. The NBA’s Reels get 22% more engagement than their standard posts or Instagram Stories. …

Unless you’re one of the 4.6 million Americans who can do business completely online, you’ll need to make sure your Instagram followers can find your premises as easily as possible. Luckily, adding a location to your Instagram bio is very straightforward to do. And when users click on it, they’ll…

That’s usually great. If you can grab people’s attention long enough for them to stop scrolling and interact with your ad, it means you’re getting at least something right. But what if one or more of those comments are negative or, worse, abusive? Can you delete them from your Facebook…

If you opened up this article to read, that means you have heard about the term ‘internet of things’. Like most other people, you must also be wondering what the internet of things is. What does IoT mean? How does the internet of things work? In this post, we will…

Social bookmarking is a very cool concept. It is the process of saving bookmarks to websites that you find knowledgeable and interesting. It is a great thing to do from a personal standpoint because it makes it quite convenient to access your favorite or selected web pages from any computer. …

If you are going through a phase of anxiety, depression, or stress, you must have come across a lot of people telling you that if you just get some ‘peace of mind’, everything will be okay. This kind of advice often comes off as annoying because, of course, if it…

Every decision made by your customers is based on emotion. Whether those are conscious emotions or subconscious, they play a significant role in your customers’ buying decisions. Understanding what triggers the different types of emotions in your customers can greatly impact your ability to develop effective marketing campaigns. Most human…